Create your Ecommerce website

There is a plethora of platforms available for building an Ecommerce website, However Magento is known for its flexibility, customization & expandability and hence is the first choice of many store owners. Magento is backed by a supportive and robust community of developers who are focused on making Magento an enterprise grade ecommerce platform. For the small and medium scale businesses, Magento offers a cost-effective way to overcome the ecommerce technology hurdle.
The most convenient and best way is to hire a Magento development company to handle your project, however, if you wish to do it yourself, below are 8 steps for you.

  1. Get latest Magento installation package
The first would be to get an appropriate Magento installation package that suits your needs. Packages are available on the official Magento website.

  1. Hosting
After you have downloaded the Magento installation package, then you would have to upload and install the package on your hosting server directly or through your FTTP client.

  1. Create Database
You can sync MySQL database with Magento. You would need to assign a user to it via
cPanel -> MySQL Databases.

  1. Create Categories
Create broad categories and subcategories in your website for easy navigation for users. Categories is an important since users will be navigating throughout your website to finally order something.
Example, if you an online book store, then bifurcate categories like,
Broad Category - Fiction and Non-Fiction
Category for Fiction – Drama, romance, thriller
Sub Category under romance – Nicholas Sparks, Cecelia Ahern, John Green

  1. Product Information
Users usually buy those products which have adequate information. Clean, crisp yet informative product information is important to attract users. Some important product information that you should fill out
Name of the product
Short description
Status (availability)
Price
Images etc.

  1. Design
You don’t need to be an expert designer to make your website scintillating. Magento provides you with thousands of themes to give your site an amazing look. Both free and paid themes are available in Magento. However, some points you should consider are;
Theme in sync with your products
User friendly
Consistency
Call-To-Action
Blog section
Responsive
SEO friendly
Authentic content etc.

  1. Configure shipping methods
Alternative shipping methods available in Magento are;
Flat rates
Free shipping
Table rates
Online rates etc.

  1. Integrate Payment methods
Payment Gateways fulfills the major role of processing and authorizing the payment between merchant and customer.


Extra tips for further enhancing your Magento Store

  1. Always keep an eye for updated versions – Make sure your website is updated with the latest Magento version to fix bugs and performance issues.

  1. Custom theme – Customize your theme according to your products, requirements, trends, etc.


  1. Use analytics tools – Study consumer behavior, demographics, study which products are working the most for your website etc. by using tools like Google Analytics.

  1. Use content delivery network- Use CDN so that CSS, images, content etc. loads faster hence, reducing your overall page load time.

  1. Keep your website optimized- keep your website by keeping pace with the latest search engine updates and algorithms.

  1. Keep your website secured – SSL certificate encrypts all data between the browser and the server. SSL certificate also helps to gain visitor’s trust and appear higher on search engines.


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